This is Not a Bookmark

On 21st January 2020, the University of Liverpool’s Library tweeted an image with the caption: ‘This is not a bookmark.’ This firm declarative was in relation to a photograph of a piece of plastic wrapped sliced cheese which had been left in a library book.

Instapoetry and Advertising Change

There are many ways the World Wildlife Fund flagship Choices campaign video goes against the grain of advertising. For one thing, it isn’t trying to sell anything (in fact, it wants us to consume less). Everything about Choices invokes the theme of change.

Keeping Pace with Evergreen Content

Matthew Arnold famously said that “journalism is literature in a hurry” and in the highly competitive age of digital journalism, his words have never rung truer. In a bid to attract audience attention, writers are under more pressure than ever to produce diverse and far-reaching content.

Recalibrating our literary compasses

In the era of Amazon, who can resist a text “recommended for you”? But with each *click*,  metadata expands and a cycle of the same books fill our shelves. However, long before Kamila Shamsie’s female-forward challenge to publishers, Ann Morgan uncovered yet another void in our literary marketplace.

The Changing Face of the Cookery Book

Recipes and cookery books have been a long-standing bastion of elitism, copied down by the literate, and preserved by head chefs in royal kitchens. One example, The Forme of Cury from 1390, documents several hundred dishes, and a list of ingredients for a feast held by king Richard II.